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SCALE Curriculum

This is an industry-agnostic and business model-agnostic program. We accept ALL types of startups across ALL industries and business models.  Our program goal is to help startups reach the point where they are ready to go to an equity-based accelerator or raise from angels, crowd investing, or pre-sales. 


The program’s curriculum will utilize a unique combination of known and proven methodologies and is organized by Stephanie Hoskins HKFJ Chair of Business and Entrepreneurship at Lakeland University.

This course will run for ten consecutive weeks, in-person, at Jake's, a Lakeland Community in Sheboygan, WI.

The 10-week, 10-hour/week, program curriculum cadence will consist of two weekly curriculum-based meetings and one weekly networking event, community partner meeting, and update meeting with staff or mentors.


Curriculum Focus

  • Networking & Program Goals

  • Customer Discovery

  • Starting Up

  • Design Sprints & Experiments

  • Branding

  • Marketing, Promotions, & Advertising

  • Product

  • Capital – Fundraising

  • Sales

  • Strategy & Overcoming Challenges


Throughout the program, participants will be taught by subject matter experts who have professional experience.  Founders will be matched with mentors to help guide and support them during their startup journey.  Networking events and community partner meetings will provide invaluable contacts in the community. 


Applications Due: January 15, 2023

Course Begins: February 21, 2023

The course will run for ten consecutive weeks

  • Spring Break March 13-17, 2023

Weekly In-Person Schedule 

  • Tuesday 11 am - 1 pm

  • Friday 11 am -1 pm

  • Friday 4 - 5:30 pm

  • 4 hours of flex scheduling for meetings with mentors, community partners, etc.

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